Dr. Rainer Zitelmann

Total Recall. My Unbelievably True Life Story, New York: Simon & Schuster, 2012, 646 pages. For 35 years now I have closely followed the life of Arnold Schwarzenegger, and I probably read every biography of his that has ever been written. There is no other living celebrity... Read More

When elected as the next President of the Unites States in 2008, Barack Obama seemed to many like a political messiah – and in Germany his positive image has never been contested in earnest. Stateside, however, things have radically shifted, as not just Republicans but many of... Read More

As a reader frequenting this book review portal, you may be familiar with the books of Robert T. Kiyosaki who made a name for himself with the story of his two fathers (his biological dad having been poor, and his second dad having been rich). I must say I got a lot out of his... Read More

The authors’ diagnosis is perfectly plausible: We live in a world marked by scepticism. People have become more distrustful than they used to be – vis-à-vis companies, politicians, and other institutions. Many companies have the feeling “that half the people we need to convince... Read More

Some years back, a well-known investment banker at Morgan Stanley gave me a copy of the book “Liar’s Poker” by the US business journalists Michael Lewis. He told me I just had to read this book if I wanted to get a true sense of how the US finance industry works. Two years... Read More

Steve Jobs is one of the most successful entrepreneurs of our day and age, and certainly one of its most brilliant marketing experts. So what can we learn from his achievements? What made me most curious about the book is the fact that I keep mentioning him in my own book “Dare... Read More

zitelmanns-book-reviews: Dr. Zitelmann, what is actually the key aspect that made you want to write a book on this subject? Zitelmann: I am personally acquainted with a number of successful personalities, among them several billionaires, while others are well-known scientists,... Read More

As an entrepreneur, I read all sorts of self-help books or guides on corporate governance and similar issues. The book “Dare to be Different and Grow Rich. Secrets of Self-Made People!” is different than many of its type, because for long stretches is reads like a... Read More

The introduction to this book is headlined with the “Warning: This Book is Not about Sex.” And indeed it isn’t, because it is all about marketing – using the example of the Playboy brand and of its founder, Hugh Hefner. The book’s author tells the story of how the... Read More

There is no lack of books about how to get rich. Whenever I pick up a new book on the subject, the first thing I want to know is whether or not the writer is living proof that his or her advice actually works. This is certainly the case with Farrah Gray. An Afro-American, he grew... Read More